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Saturday, 7 May 2011

[INTERVIEW] 2NE1 on their comeback & more Lonely M/V Details

These four girls who dream of freedom and power are once again announcing their revolt.

From the beginning, there's been a good feeling. Park Bom's solo song, Don't Cry' has swept several online and offline music charts, and they have prepared to once again seize the stage with their music and fashion.

Money Today Star News was on the scene of the recent music video shoot for 2NE1's new song, Lonely, located on Nodeul Island on the Han River.

For this music video, the four members played the tragic female heroines, who were despaired by love and separation.

CL, wearing a brightly coloured leather jacket, was seized by grief. Sandara Park was extended the baton of separation. The voice of Park Bom, immersed in gloom added to the realistic acting of the youngest, Minji, after a break up. The story is quite unusual, and forms into one, as the four members together act as one female.

2NE1 showed their natural acting abilities, taking on the role of a female left alone after a party. The realistic movements of the members, trying to express their loneliness amongst a crowd, were the highlight.

Sandara Park evoked a feminine essence to her with her red leather jacket, and her hair swept to one side. The expressions that Minji, who was absorbed in gloom, put on with her eyes added to the deep feelings of separation. More than anything, the developing members' styling and auras really gave off a unique feeling.

2NE1 hopes that there will be lots of anticipation for this new music video.

CL stated, "This music video is really interesting to watch.", "It's unique how the four members act as one, and it's also interesting to see the member's act after a breakup in harmony with the acoustic atmosphere.

The music video for 'Lonely' is a work of Han Samin, the director who had directed the music video for Big Bang's 4th mini special album's title song, 'Love Song'. The sensual imagery and fluttery feelings really stand out. Two lighting cranes were mobilized and the set was especially produced over a span of 10 days. Filming at Han River, on it's own to begin with, costs 150 000 000Won (approximately $150 000).

2NE1's unique vigour was an excellent mix with the atmosphere of a song about separation. While the song plays, one is greeted by a sad aura through the members' tones, along with the unique composition in which you can't hear a drum beat. Even without a beat, 2NE1's unpredictable unique sound will still make you feel the groove which can cause one to shake their shoulders.

The members, as expected, could not conceal their excited feelings to be doing new music.

Sandara Park stated, "This song, Lonely, seems like a song that no one would have been able to expect from us.", "As soon as you hear the first verse, you begin to get the feel of it."

Park Bom expressed her confidence, "If I dare say so, I'm confident this time as well. The melody itself is soulful and has a pop-feeling to it, and it seems like fans will enjoy it."

We wondered whether they felt burden for this round of promotions, considering their triple crown records from last year. CL stated, "It's important to place first as well, but sharing emotions with the public with our music is more important", "That is the success that we think about".

2NE1's activities have began starting with Park Bom's solo song 'Don't Cry'. Lonely is the second song that 2NE1 will be revealing every 3 weeks. The members hope that many will anticipate their new album, stating "The full details are a secret", "One thing for sure though, is that it is our own style of music, and it cannot be described in one word". These girls are rewriting the definition of a girl group, with their unconventional expedition.

The goals of 2NE1, who has been constantly growing, remain unchanged. They lead music and fashion trends, and thus the reason why the modifier 'new' always follows them."

"During the last round of promotions, we scored the amazing record of a triple crown. This time, of course, there is much burden as well. However it's a happy feeing of burden. We want to properly show ourselves through this album. We'll leave it up to your imagination. Please anticipate a changed 2NE1."

Translated by GEE @

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